Malvika Sitlani And Other Influencers Who Got Called Out For Copying Other People's Work

Malvika Sitlani Aryan's beauty and personal care company recently launched a perfume, and she was quickly called out for allegedly copying Jo Malone's perfume design. Copying content, work, ideas or designs is not a new phenomenon via social media however everyone has the freedom to develop.

Malvika Sitlani Aryan's personal care brand, MASIC Beauty, recently launched a perfume, and she was criticised for allegedly copying Jo Malone's concept. Things had gotten to the point that she had to apologise and try to justify it as a coincidence.

Sitlani is a well-known social media personality. She competed in the first season of India's Next Top Model. She also appeared in the Bollywood flick Meri Pyaari Bindu. The film stars Ayushmann Khurrana and Parineeti Chopra in pivotal roles. She currently is an active creator on YouTube and on Instagram, she has over 5,00,ooo followers.

Here are other influencers who were accused of copying other people's work:

Danielle Bernstein

Fashion influencer Danielle Bernstein was accused of copying Ngoni Chikwenengere, who owns sustainable black-owned firm We Are Kin Designer. The designer wrote on Instagram that "I'm extremely sorry to have to tell this but I am the latest victim of @weworewhat and Danielle Bernstein's battle against tiny designers."

Bernstein has been accused of plagiarising numerous times. She was accused of stealing a skirt design by another indie firm, Grayscale, and is currently involved in a legal dispute with underpants brand the Great Eros for allegedly stealing a design. She's also been accused of stealing a mask design, which she denies, and of copying jewellery for a Nordstrom line.

Danielle Bernstein is a creator on social media with over 2.8 millions of followers and she owns multiple brands. She has disputed the majority of the charges by making statements through her social media.

Rosie Clayton

Jenn Lake, a fashion blogger, recently came to her site to criticise another Instagram user for stealing her ideas (without giving names).

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"My Instagram account has been used as a template for someone else's," she stated. "For more than three years, this person has systematically duplicated my channel, subtitles, location thoughts, and personal flair. As a result, I've taken significant steps to improve the look and feel of my Instagram account in order to further distinguish myself and push the creative envelope. Every time I venture into new terrain, the person quickly follows suit, " she added.

Rosie Clayton, the Instagram user was in question by the Chicago Mag. According to the magazine if social media users found that some of their posts are nearly identical and Lake was first to upload them.

Deeksha Khurana

Deeksha Khurana was also called out by the netizens of allegedly duplicating a well-known designer's design. Khurana once uploaded a photo of herself wearing a green ruffle gown that had previously been worn on the red carpet by Bollywood actor Deepika Padukone.

The dress was a bespoke one and social media users expressed their displeasure with the blogger for supporting obvious plagiarism. Deeksha Khurana is a fashion influencer who has her own clothing line, DEE clothes, and has over half a million Instagram followers.