Kris Jenner To Launch Her Own Beauty And Skincare Brand: Reports

Kris Jenner Skincare Brand: With Keeping Up With The Kardashians final season releasing next month, a member of the universe, Kris Jenner has reportedly decided to launch her own skin-care line.

E! News has reported that Kris Jenner is setting up her personal beauty empire, aptly naming “Kris Jenner Skin” and “Kris Jenner Skin Care”. As per reports, these brands could include “cosmetics, skin-care, nail-care and hair-care products, and fragrances to name a few” prospective offerings.

Jenner, however, has not made any comment on the new business venture yet. This news comes after the Kardashian family released a teaser of the KUWTK series’ 20th and the final season look. Jenner is reportedly setting sights on her own brand amid Kim Kardashian and rapper Kanye West’s divorce.

Our final season of #KUWTK premiers March 18th on E! 💓We’re so thankful for the past 14 years & 20 seasons of unforgettable moments and endless memories. We love you guys!!!!! ❤️❤️❤️ @kuwtk pic.twitter.com/JxtbmpPnqA

— Kris Jenner (@KrisJenner) February 18, 2021

Reports claim that Jenner filed trademarks for the brands on February 10 under her Jenner Communications Inc. company. In an interview with WWD, she had explained that she's “always dreamed of having own brand.” She added, however, that she was “a bit busy right now” to launch a company.

If the reports are true, Jenner would venture into the successful footstep of her daughter Kylie Jenner who launched Kylie Cosmetics in 2015. The mother-daughter duo launched the brand together and has reportedly reached a $1 billion valuation in November 2019. Jenner was named chief executive officer of the brand and acquired a 51 percent stake in the business for $600 million. She also worked with Kylie in 2018 to release a “momager” beauty collection. Now, Kendall Jenner is also gearing up to launch a tequila brand, while Kim also owns her skin-care and makeup line - KKW Beauty.

The popular reality series KUWTK follows the lives of the famous Kardashian family and their struggle to cope with their lives. Earlier, the Kardashian-Jenner family announced that their long-running franchise would be coming to an end this year on March 18.

Feature Image Credit: WWD