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My Learnings As A Leader In Demanding Event Management Space In India

As someone who has seen the highs and lows of entrepreneurship in this particular industry, I have made it my mission to uphold this acceptance and provide a safe haven at my organisation for women around the nation — one that they would be thrilled to work in.

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Smita Shah
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Smita Shah

The field of event management demands meticulous attention to detail. Continuous discipline, rapid and strategic thinking, and high efficiency are needed. The industry of event management respects all genders. I consider myself fortunate to have never had to deal with the gender bias issues that the majority of women face. Overall, this industry has been incredibly kind and accepting, embracing me with love and kindness. At my organisation, WOOT Factor, we've made it our mission to uphold this acceptance and provide a safe haven for women around the nation—one that they would be thrilled to work in.

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Every industry has certain obstacles that women have to overcome, which are unfair. It is more common in some industries. In others, it appears to be a universal problems that everyone encounters. In event management, I believe women are underrepresented, particularly in positions requiring manual labour, which is changing now.

As against this, in our company, women make up the majority of our staff. We support women who are attempting to pursue careers and do our part to make sure they have the assistance they require. Our force's female members are risk-takers and multitaskers. They are someone we can trust and have a good work ethic. Their efficiency is invaluable. In addition to showing respect, male employees in our organisation put in a lot of effort to provide a secure work environment for the women. 

Although the professional world has historically been dominated by men, this is starting to change. Nowadays, the corporate and business community recognises the significance of women. At the top of it has been our organisation. We have always valued the presence of women in the business sector and have supported working women since our foundation. Our platform has been and will continue to be the voice for women in the workplace. Although I am aware that some industries can be biased against women, I have found, as have many others, that the event management sector is particularly safe for women to work in and succeed in. This is a secure place to work where women are encouraged to work freely.

Together, Mr Amit Relan and I founded the organisation. Even though we were the company's main driving force, the workload was divided equally and by our strengths. When I needed assistance with something outside of my area of expertise, Amit was always available to teach me, and vice versa. We have a healthy balance of male and female personnel in each of the departments. The workload is divided fairly and by each employee's ability, just as it is with Amit and me.

Working women encounter numerous obstacles worldwide. They could have to put their professions on hold due to marriage, disabilities, accidents, pregnancies, or other similar circumstances. We are aware that these obstacles may cause them to regress in their profession. However, at the organisation, we are very mindful, accommodating and supportive of this factor.

In our workplace, everyone helps one another, especially women who support women. I have made an effort to keep this culture in my business. I make a lot of effort to make sure that my workplace does not condone sexism or chauvinism. Amit has been of great assistance in keeping the workplace safe for everyone to work in. Since I have never experienced gender bias in my workplace or the event management sector in general, I believe that women who are eager to work in the business world can have confidence in their abilities.

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Authored by Smita Shah, Co-Founder, Woot Factor

 

women entrepreneurs Women In Event Management Event Management
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