Snapdeal to have 50,000 women sellers by end of the year

The busy lifestyles we lead in metropolitan cities coupled with laziness, has led to a great boom in online shopping. A report by Technopak reveals that the burgeoning online retail market will grow from $2.3 billion to $32 billion by the year 2020. Most of the shopping sites are doing extremely well, some of whom allow people to buy and sell.

According to Snapdeal, only 30 per cent of their current sellers are women and has announced that this year, they hope to bring more woman-power to its sellers. They also claim that by the end of this year half of their merchant base will consist of women.

According to a report in PTI, Snapdeal co-founder Kunal Bahl said, "A big focus for us this year would be to bring more women on board our platform. The online medium offers flexibility of working from home and also working hours. Many of these entrepreneurs are balancing their businesses and family life easily."

He added, "Currently, about 30 percent of our base is women entrepreneurs. We would want this number to grow to about half (of the total base) by the end of the year." Snapdeal currently has 60, 000 sellers and the mark is expected to hit 1lakh soon.

Indi Pepper>