Facebook, Instagram Get New Features For Online Safety Of Women

Meta, the parent company of social networking sites Facebook and Instagram has launched a Women's Safety Hub to further efforts that ensure the online safety of women. The hub will make it easy for women to access information and tools that will help them create a safe digital space for themselves,

In its latest efforts, Meta also aims to combat sharing of non-consensual intimate images (NCII), via StopNCII.org. This was built to ensure the safety, privacy, and security of the users. Created in partnership with UK Revenge Porn Helpline, StopNCII.org builds on Meta's NCII Pilot, an emergency program that allows potential victims to proactively hash their intimate images so they can't be proliferated on its platforms.

This platform has partnered with global organisations to support the victims of NCII. In India, the platform was built in collaboration with organisations Social Media Matters, Centre for Social Research, and Red Dot Foundation.

Speaking on Women's Safety Hub, Karuna Nain, Director, Global Safety Policy at Meta Platform, said that it has been launched in Hindi and 11 other Indian languages in order to ensure that there are no language barriers for women when it comes to digital safety. Through the Hub, more women will have access to information and resources that can ensure they have a safe social medial experience.

"Safety is an integral part of Meta's commitment to building and offering a safe online experience across the platforms and over the years the company has introduced several industry-leading initiatives to protect users online," said Nain, adding that Meta is furthering its effort to bolster the safety of users by bringing in a number of initiatives to ensure the online safety of women on their platforms.

The platform will get a unique digital identifier that will alert Meta on violation of its policies. Nain went on to add, "We can proactively keep a lookout for that content on our platforms and once it's uploaded, our review team check what's really going on and take appropriate action if it violates our policies."

There are two first Indian members in Meta's Global Safety Expert Advisors panel- Bishakha Datta, who is the executive editor of Point of View and Jyoti Vadehra, who is from the Centre for Social Research. They join 12 other academic experts, non-profit leaders and activists and consultants working with Meta in the development of their new policies, programmes, etc in order to better support women on these platforms.

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