Artificial intelligence influencers are lately taking social media by storm, showcasing a nuanced and sophisticated approach to content creation. From fashion inspiration to celebrity interactions, these influencers seem to be doing it all and fascinating the world. Not just regular viewers, but even brands cannot have enough of these computer-generated models who have seamlessly integrated themselves into our digital lives.
In India, engineers have created AI influencers that represent the technological strength and cultural richness of the country. Here are some of the top Indian AI influencers.
Kyra (@kyraonig)
Kyra is one of India's first AI content creators, who can be found in almost every corner of social media lately. She was created by FUTR STUDIOS, founded by George Tharian and Himanshu Goel, and launched on Instagram in early 2022. Whether it is grabbing brand deals or appearing at the MET Gala, this computer-generated model is winning the influencer game.
Naina (@naina_avtr)
Naina is also one of India's pioneering AI-generated influencers, who proclaims to be 22 years old from Jhansi. This virtual model creates content on celebrity interviews, fitness reels, modelling gigs, and other usual influencer activities. Created by AVTR Meta Labs, this realistic-appearing influencer with over 3 lakh followers is a Gen-Z star on the rise.
Tia Sharma (@tiasharma.ai)
Tia Sharma is an AI-generated fashionista who can be your designer or trendsetter. Presented by actress Mouni Roy and her husband Suraj Nambiar, this virtual influencer can be seen travelling the world and working with glamourous brands to up her fashion game. Tia Sharma can reportedly predict trends and algorithms before presenting a stylish outfit.
Sravya (@sravyagram)
Sravya is also the brainchild of FUTR Studios and reportedly the "talent manager" of Kyra. This influencer claims to be a 26-year-old MBA graduate and a polyglot making waves on Instagram and LinkedIn. The hyperrealistic AI model seems to blur the lines between the virtual world and reality while also educating viewers about the ethical use of technology.
Maya (@maya_unlimited)
Maya is one of India's first brand-backed virtual models, catering to the fashion e-commerce platform Myntra. According to her Instagram, she is a digital fashion stylist who can present a variety of outfits blending trends with the company's products. Maya's dynamic and versatile fashion and presence have made her an influential figure in the digital fashion world.
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