Mothers Rock Even Without Beauty Brands Endorsing Them

Some Twitter trends make you happy and some make you cringe, but there is no way to tell what takes the fancy of the Twitteratti on a given day. One such hashtag which has taken over Twitter recently has been #SantoorMomsTwitter. Many women have posted their pictures with their kids, in some cases with their mothers too and some memes which are beyond hilarious. Nothing is wrong with displaying a little bit of self-love on social media, right? But is it just a feel-good trend? Hopefully, it is just that and we are not jumping on this bandwagon for compliments. We are not hoping to hear “You don’t look like a mom!”

We are mothers who believe there is no one way “to look like a mom”. We come in all shapes and sizes. We know that every mom is beautiful the way she is, irrespective of her age, profession, skin colour, and relationship status. We don’t conform to stereotypes, we hate age shaming and body shaming and we use social media to call that out. We stand for healthy body image.

We know that every mom is beautiful the way she is, irrespective of her age, profession, skin colour, relationship status.

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We know motherhood changes our bodies and we take the battle scars in our stride. Soft, floppy and wobbly are also beautiful then because we have given birth. And there is no way you can have a baby without putting on weight. Our kids don’t stop loving us because of our wrinkles or because our waist is getting thicker and the hips are getting wider. Bodies change and evolve there is no default setting which takes you back to the ‘normal’.

We are equally comfortable with streaks as we are with salt and pepper hair because it is a matter of choice first. Fine lines show our experience and we are richer for that. Stress, lifestyle, nutrition and environment influence our skins. And no amount of cosmetics can invert the effect of the stress that is part of modern living. We can’t confirm to these flawed standards of beauty and live up to unnecessary social expectations of dressing, walking and talking in a certain way to be the ideal mother, daughter, sister, wife and so on.

Our kids don’t stop loving us because of our wrinkles or because our waist is getting thicker and the hips are getting wider. Bodies change and evolve there is no default setting which takes you back to the ‘normal’.

Yes, there is nothing wrong in a little bit of vanity when we are conscious that we are using it to pamper ourselves a bit. It is also cool to look for social media validation for a good moment we have captured or for acing the selfie game. And with this latest trend, I am sure we are not falling into a gigantic trap unconsciously. We have not forgotten how over the decades that beauty soap brand has only marketed its product with a single point agenda of giving women a flawless, age deceiving skin and thus playing on the deep-seated vulnerabilities. Mothers rock even without brands endorsing them.

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Finally, we are sick of the world telling us how to look younger. We believe in getting better and better with each passing year like fine wine. We use social media as a tool to unite our voices on issues that matter. We know hashtags can unite people across geographies and create a worldwide movement. And we promise we will not trivialize this tool.

Picture Credit: flexiboss.com

The views expressed are the author's own.