About the Video

What happens when you work in the corporate environment but you are eager to follow your passion instead? Well, you follow your passion. This is exactly what Arunima Choudhury did. After working in the corporate world for more than 15 years, Arunima realised that she wanted to be more creative and expressive. Leaving a job is never easy, but it is a bold step required to follow your passion. Hailing from Bengal, Arunima wanted to bring the art and creative vibes of Bengal to Bangalore. She started Eastern Winds last year and has been participating in many markets since.

“I wish to have my own store some day,” she says of her ambitions.

She travels around West Bengal, especially the outskirts of cities, and to remote areas to collect art and also collaborate with artists. She says she relies on instinct and experience when collaborating with artists. Her experience with the artists in Bengal has been phenomenal and she tells us about how talented and passionate most artists over there are. Arunima has products such as sarees, home linen, notebooks and home decor. This may seem very ordinary, but all her products are novelty items. She has lampshades made of pumpkins, home linen with bright Bengali block prints, Goddess Durga’s statue made out of recycled metal and so much more. Check out her journey and her unique and quirky products!

Arunima Choudhury collaborates with Bengal’s artists to take their work to the world

What happens when you work in the corporate environment but you are eager to follow your passion instead? Well, you follow your passion. This is exactly what Arunima Choudhury did. After working in the corporate world for more than 15 years, Arunima realised that she wanted to be more creative and expressive. Leaving a job(…)

About Tara Khandelwal

Posts by Tara Khandelwal:

Janet Yellen On Women’s Struggle To Enter Labour Force

Janet Yellen, Chair of the Federal Reserve recently gave an 18-page speech at her alma mater, Brown University, on the topic of women and work. Here are the highlights from her speech, which is titled ‘So We All Can Succeed: 125 Years of Women’s Participation in the Economy’. The title of her speech is inspired(…)

More

Emma Watson Receives First Gender Neutral Acting Award

Emma Watson received the first gender neutral award in the awards show history. She won the MTV Movie and TV awards – Best Actor in a Movie – for playing Belle in Beauty and the Beast. Asia Kate Dillon, who plays Taylor on Billions, TV’s first non-binary character presented her with the award. “Tonight we(…)

More

Justice Leila Seth Passes Away: Things To Know About Her

Justice Leila Seth passed away on Friday night, May 5. The first woman judge of the Delhi High Court, she was also the first woman to become Chief Justice of a State High Court on August 5, 1991. She was part of the three-member Justice JS Verma committee that was set up after the Nirbhaya incident(…)

More

Western Railway’s Ladies Special Turns 25

The world’s first ladies special local train turned 25 on Friday. On May 5, 1992, the first ladies special ran between Churchgate and Borivali stations on the Western Railway. The railway dedicated an entire train to women commuters and paved the way for other railways to follow suit. In 1993, the service was extended to(…)

More

Nirbhaya Case: Is The Death Penalty Justified?

The Supreme Court has confirmed the death penalty as punishment for the four convicted in the Nirbhaya case. After the HC confirmed the death sentence, the four men — Akshay Thakur, Vinay Sharma, Pawan Gupta and Mukesh — had challenged the sentence in the Supreme Court. “These men should be hanged. There is no crime(…)

More

Facebook Hires 3,000 People To Monitor Content

Mark Zuckerberg has announced that Facebook is hiring 3,000 people to work on its community operations team. The new employers will review images, videos and posts that users report. They will join the existing 4,500 employees who already vet content for the company. “These reviewers will also help us get better at removing things we don’t(…)

More

Why Organisational Entrepreneurship Is Key For Company Growth

An entrepreneur doesn’t necessarily have to own a business — people working in large companies can also be entrepreneurs. Entrepreneurship is a mindset. It is a drive to innovate and start and execute new projects. With technology growing at such a fast pace, innovation has become key for any company’s survival, regardless of which industry(…)

More

Share Your Stories:

Discussions

Blogs

Events