• 10 most popular startups led by women entrepreneurs in India

    Women are setting up businesses each day in the startup sector with many innovative ideas. These ideas range accross various sectors like shopping, food, content production, technology, health and more. With the government encouraging startups in the country there is no looking back for women who are ambitious and want to stand on their own feet. A startup needs a lot of time, effort and dedication and these women have proved that if they can do it, many others can. Here is our list of 10 popular startups by women:

    1. Limeroad

    Limeroad is an e-commerce shopping place for women founded by Suchi Mukherjee. It curates and sells apparel, jewellery, bags and shoes that look similar to any of the actor’s look from the various events. Limeroad did an astounding business of Rs. 15.6 crores for a startup in FY 14-15. The revenue compared to its previous year’s earning which was Rs. 2.6 crores is huge.

    Suchi Mukherjee Picture By: Techstory.in

    Suchi Mukherjee
    Picture By: Techstory

    2. Nykaa

    Nykaa is the brainchild of the genius founder Falguni Nayar. Nayar was a recognised name in the banking sector being the the Managing Director of Kotak Mahindra bank. She left the big job to start her own business and it’s the top website in makeup in Indian now.

    3. Shopclues

    Radhika Agarwal is behind Shopclues which she says is India’s small Walmart. Shopclues sells everything from a washing machine to a box of tissues. And recently, it has entered the coveted billion dollar club joing the league of Snapdeal, PayTM etc. Radhika with Shopclues is the pioneerentrepreneurs in India now.

    4. Cashkaro

    India’s first cash-back website, Cash Karo has recently gained a lot of buzz in the Indian market. Swati Bhargav along with her husband Rohan Bharghav are the force behind this great idea. The website has a tie up with some of the global and Indian shopping websites like Amazon, Flipkart, Myntra etc. If a person shops via this website then the dealers give the buyer an extra cash back into their accounts.

    Also Read: Big focus on women entrepreneurs at #StartUpIndia initiative

    5. Kaaryah

    Kaaryah is a business that emerged out of a specific requirement lacking in the country. Nidhi Agarwal, the CEO of Kaaryah, tapped the market of Indian women struggling to find best-fitting formal wear in the country. Karyaah makes 18 sizes of formal wear including personalised clothing especially for the different sizes of Indian women. The idea has now sky-rocketed with Tata funding into Nidhi’s startup.


    Priyanka_Gill_ _Profile_Image 1


    6. PopXo

    There was a time when Indian women did not have good modernised content to read on the internet. Well, Priyanka Gill took advantage of the changing times and started popxo.com that provides Indian women the kind of content that they like to read. Their fan base has expanded all throughout and their web portal is one of the most famous ones in Indian currently.

    Upasana Taku Mobikwik

    Upasana Taku Mobikwik


    7. Mobikwik

    Who would have thought that we could pay for our stuff without using money and credit or debit cards? Well Upasana Taku sure did as she created something like a wallet but in your cellular phones. And since India is embracing everything that’s innovative, the Indian market loved the idea and started using it for their purchases.

    Also Read: Survey: What women entrepreneurs want from #StartUpIndia

    8. Zivame

    Buying your most intimate clothing sometimes can be a bit awkward. With the inception of Zivame women can browse it on their laptops and buy it while having no inhibitions at all. Richa Kar came up with this cool idea and it’s now the top website for purchasing bras and under wears online.

    9. Infibeam

    Infibeam started in the starting days of digital entrepreneurship by Neeru Sharma. It is a one-stop shop for everything from automobiles and gadgets to clothes across genders. Infibeam is quite popular with today’s tech savvy generation. They have their offices in three cities with the employee base of about 1300.

    10. Fab Bag

    This ultra cool idea is of Vineeta Singh. Fab bag is basically a surprise bag that anyone can subscribe for. The bag comes every month with goodies unknown to its buyer and is made so to cheer the subscribers. This idea as well has worked really well with the empowered Indian women who don’t need a boyfriend to surprise them with goodies.

    Picture Credit- Ecell